    Velvet Jewelry Displays - Show Your
Jewelry Off In Style
Velvet
jewelry displays are everywhere – not only jewelry stores
but also in novelty stores and the like. Sometimes we see
these displays used in the strangest of places - here in
Japan, that is. I saw velvet jewelry displays being used to
sell fruit. Yes, you read that correctly – fruit. It seems
the vendor thought that having peaches and apples displayed
on a few of these displays would attract more customers - as
it turned out, hordes of them. So, what does that tell you
about people? It tells you that people shop with there eyes
more than their brains. If something is presented with
panache, it will indeed sell – frugality is out the
window.
This is just
one example of how to a sales prop for one business can be
modified for use in another totally different kind of
business. I must admit when I saw this vendor selling his
wares using velvet jewelry displays, I was taken
back.
The six
piece black velvet jewelry display retails for $18.00 and
can be used to display any types of jewelry, cosmetics,
accessories and more. The black velvet is definitely an eye
catcher and one can’t help but be drawn by its design.
Arranging jewelry on or in one of these displays would
almost certainly guarantee sales. How everything is placed
in velvet jewelry displays is the most important point. Just
throwing things in willy-nilly isn’t going to make any
person come flocking to your store. Presentation is the game
of the game. Velvet jewelry displays are only as good as the
person who arranges the display and not the other way
around.
The next
time you enter a jewelry store check out how the jewelry
arrangements are set up. Ask yourself what age group was the
person who set up the displays, focusing on. Did the
designer’s flamboyance make you stop and want to buy? If,
when you saw the display, you had the compulsion to stare at
the items and even read the price tags, then it is safe to
say that the person who arranged this eye-candy accomplished
what he or she set out to do – catch your eye. The better
these jewelry display designers are, the more likely sales
will increase for that store. Like the aforementioned fruit
vendor, everything is about flashiness. Velvet jewelry
displays are the gasoline for the imagination of the jewelry
display designer.
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